May 23, 2010

Noomle Site Review: CafeMotorcycles.com

Filed under: Uncategorized — mike @ 4:28 pm

In the review below, we’ll look at the following:

  • Template & Color
  • Content & Keywords
  • Advertiser inclusion
  • General flow and presentation

Each section will have a score from 1-10 and include praise and/or criticism as applicable from the point of view of the reviewer.

Our second site to be reviewed is: CafeMotorcycles.com

Template and Color(s)

Motorcycles are a popular hobby for many people and noone likes anything better than a shiny red motorcycle. The website strikes you from the beginning with a fiery red template that stands out. Cafe Motorcycles also seems to exhibit a custom logo which also adds a touch of professionalism. I can;t think of any other color or template that would fit the motorcycle crowd better than a fiery red. 9/10 for the logo.

Overall impression of the visual presentation: 19/20

Content and Keywords

The content on the site is a mixture of original articles and a few public use articles thrown in. The mixture is about 50/50 so I would say that when searching for cafe motorcycles and landing on this site, I would be rewarded with a ton of information in regards to motorcycles and cafe racing. However, before searching to review this site, I had no idea what cafe racing or cafe motorcycles were. The site never clearly defines what cafe racing or cafe motorcycles are. This is fine for the experienced biker or racer but I would have liked to see a article dedicated to the basic facts and definitions and history of cafe. The site is setup more for personal hobbyist than for search engine optimization. The article titles are not directly correlated to direct search terms and do not include any direct type of motorcycles. Example say I wanted to search for a Yamaha cafe motorcycle. Those words in itself can be a great article that would include top keywords. The article depth also needs to be longer as the site only has 6 articles listed, however, each article when pulled up include subsections within the article that leads you other articles. It appears the publisher is taking advantage of using the hidden article tool on Noomle so as not to list a 1k articles on the homepage. I would suggest listing a few more than six though

7/10 for use of Keywords and overall content

Cafe Motorcycles uses images mix into their content wisely. The articles and images blended together to form a unique and great reading experience for anyone visiting the site. The extra menu gallery section is extremely strong as most motorcycle enthusiast enjoy looking at other peoples bikes. There is a wealth of content throughout the site that most website publishers don’t add, for this the site get’s bonus points as it creates a one stop shop so to speak for that genre. 9/10 for use of images and add on content

Overall Content and Keywords: 26/30

Advertiser Inclusion

The site is running Google adsense but particularly cunning is the inclusion of an amazon store under the article titled “Parts Dept.”This gives motorcycle hobbyist a direct access to various products they may need or want and the setup flows well within the whole site. While I never came across any articles on purchasing a motorcycle, this may be something the publisher should work towards to pull ads geared toward loans,buying motorcycles etc.

8/10 for Advertiser Inclusion

General Flow & Presentation

The overall flow of the site actually floored me. This site is a standard that any new noomler should follow. The inclusion of headers and sub menus within an article linked to other articles is astounding and makes the site look like an actual commercial website. On the right hand side of the site, on the welcome page the publisher has added a weather forecast widget which I am sure anyone planning a motorcycle trip would need to know. The publisher has also included a feedzilla latest news widget so everyone can read the latest breaking news on cafe racing. I have to give this site a full 10/10 in this category as it really nailed all the angles of a website.

General Flow & Presentation: 10/10

Overall Score: 63/70

The Wrap: The website was really nice, I wish the article depth were more than six,on the homepage, but I am sure in time it will be. The domain name itself cafe motorcycles is very nice and is also a .com. The work put into the extra headers and subsection bars within the article is impressive and really makes the site stand out. The only wish I would have had is the inclusion of a history of cafe as it surely was new to me two days ago. Overall a very fine website,domain name and Noomle site to be proud of.

For the second review, keep your feet on the ground and keep reaching for the stars!

Keyser Soze

(thanks for the review Keyser – solid work! ~M.)

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